The International Toy Research Association (ITRA) is an association, which was created in 1993 for the purpose of promoting, stimulating and encouraging toy and plaything research all over the world in order to broaden and spread knowledge about toys and promote the development of good toys for children. ITRA further aims to support and cooperate with local, national, and international organizations having the same purposes, to organize and arrange meetings and issue publications concerning the purpose of the association.

The International Toy Research Association currently comprises 96 members from 23 countries. ITRA is run by an executive Board, which is elected every three years in ITRA conferences.



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